The global cyber security market is expected to be among the fastest growing segments of the ICT sector in the coming decade. In 2013 the cyber security market was worth € 59.8 billion (with the European market constituting around 17% of it) and is expected to grow to € 72.6 – € 108.9 billion by 2018.

The demand for security products and solutions by specific sectors and the overall market, both private as well as public is foreseen to increase in the coming years as a result of the prospective implementation of the NIS Directive and as well as following the efforts to reduce market fragmentation and the confinement to the different EU country policies.

Although awareness of vulnerability and risks is fundamental, cyber security should be addressed as a key opportunity for the European businesses and viewed as a potential competitive advantage on the global market.  
This would mean not only providing trustworthy solutions for protecting information held by citizens, companies and public institutions but also making sure that the European demand side is a driver for the uptake of innovative cyber security products and services.